Shopper
Flow
Project Details
Create a seamless and enjoyable experience for customers, from when they enter the store to when they leave.
Together with Link Retail, we focused on optimizing the flow of customers throughout the store and minimizing bottlenecks to avoid congestion in high-traffic areas, such as your entrance, exit, and checkout lines.
With the use of these analytics paired with advanced algorithms, a versatile technology was developed for retailers to recognize and detect movements inside the stores.
The software will be integrated into a more robust and advanced state to understand which path customers move through your store.
By understanding this navigation of paths, you can identify the areas in your store that receive the most foot traffic, the areas that are often ignored, the areas that are causing customer frustration or confusion, and the areas that are underperforming so that you can make the necessary adjustments to increase revenue and customer satisfaction.
Mediaset, together with Link Retail, provides advantageous technology to improve your store performance metrics.
GAllery
Elevate your brand and unleash your marketing potential
Transform your marketing strategy and take your business to new heights with timely innovative software solutions.
Start small and choose the right module for you
Empower your people and get more out of your stores.
Higher conversion rates– uncover precise and comprehensive insights
Gain a deeper understanding on how to properly utilize store metrics to maximize sales potential.
Experience structured operations with enhanced retail efficiency
Optimize your internal processes and focus on getting more sales.
Link Retail collects and analyzes foot traffic data and provides unparalleled insights into your customer’s purchase behavior and movements.
Offer a holistic view of your entire store, visually representing customer density and identifying the most visited area or the most purchasable product.
Allows you to focus on a specific area inside your store where you can gather information and study a single point.
Help you analyze customer traffic patterns for store layout optimization. You can strategically place your products in high-visited areas that people might overlook.
